Govt working on comprehensive national tourism policy, says Tourism Minister
Mumbai: Union Tourism and Culture Minister G Kishan Reddy on Sunday said that the government is working towards a comprehensive national tourism policy to give an impetus to the industry.
Addressing the last day of the two-day India International Cruise Conference here, Reddy also urged the industry stakeholders to prepare a road map for the development of the cruise tourism industry and asked them to create an action plan on cruise tourism in a mission mode.
The government is taking a slew of initiatives to promote river cruise tourism, which include river front development, increasing the number of cruise ships to 1,000, infrastructure development for water parks, among others, he said at the event hosted by the ports, shipping and waterways ministry in collaboration with industry body Ficci.
During the day, as many as eight Memorandum of Understanding (MoUs) were signed between Mumbai Port Trust, Inland Waterways Authority of India (IWAI) and various cruise services operators in the presence of Union minister for ports, shipping and waterways Sarbananda Sonowal as well as Reddy.
The domestic river cruise industry is at a nascent stage with an initial focus on NW 1 (Ganga) and NW 2 (Brahmaputra) servicing around 13,000 passenger movements in 2019, across 100 cruise trips, accounting for around 1 per cent of the global river cruise market.
However, this segment of tourism also got impacted due to COVID-19 pandemic and is now looking at revival.
Globally the river cruise market has grown at around 5 per cent over the last few years and is expected to constitute around 37 per cent of the cruise market by 2027.
Europe has been driving growth with around 60 per cent share of river cruise vessels in the world with rivers Danube in Europe and Yangtze in China dominating the river cruise market globally.
"We are working on a comprehensive national tourism policy to promote the tourism industry. It will also bring in important stakeholders including the various state governments together," Reddy said.
Calling for international cruise operators to invest in the domestic tourism industry, the Union tourism minister said that the government will facilitate all that is required to set up business here.
"We need to concentrate both on domestic and international tourism. This is high time we work together and explore the potential of tourism in the country," the minister said.
Cruise tourism will certainly be a priority sector, as it is one of the most vibrant and fast-growing sectors of the leisure and travel industry, the minister said, adding, "Under the ambitious PM GatiShakti National Master Plan, tourism related infrastructure is also being developed with a focus on shipping, river tourism, forest and wildlife tourism."
